Product designer

About me

Hey, my name is Kristýna,
I am a product & UX strategist.

I help founders eliminate UX friction, so they can make confident, high-impact product decisions.

My Service

UX Audit

A fast, actionable UX review that uncovers the problems holding your product back, so you know exactly what’s blocking users and which fixes will create the biggest impact.

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UX Design

Get instant clarity on how your product should work with simple, low-fidelity flows and sketches that align your team and reduce costly development mistakes.

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Strategy Workshop

In just 2–3 hours, get a sharp product direction, a simplified MVP, and a confident action plan so you know exactly what to build next.

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About me

Designer w/ a scientific background

Growing up across different cultures taught me that there’s no single way to see the world — and that’s exactly what inspired my work. I became a product designer to bridge the gap between human behaviour and technology, helping founders create products that adapt to people, not the other way around.

5+ years of experience

2017-2020

Background

From leading a small regional team at Red Bull to researching haptic feedback at TESLASUIT, I built a deep understanding of how people think, act, and decide. These early years grounded my approach in evidence-based, human-centered thinking.

2020-2024

User experience

Designing for travel, transport, energy, and AI products across startups and software studios taught me how to turn complex, fragmented systems into simple, intuitive user experiences that work in the real world.

2024 - 2025

Workshops

I led workshops, shaped product logic, and communicated with teams across sectors. This work strengthened my ability to bring fast, strategic clarity to products and keep teams moving in the same direction.

2025 -2026

Leadership

Stepping into leadership at an AI healthtech startup and building my own digital products gave me a founder’s view of how everything fits together. It taught me to see the big picture, make sharper decisions, and keep teams aligned around a shared intention.

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Projects

What do clients say?

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Client Feedback

"We needed to define the UX/UI for an energy-consumption app, and Kristýna brought the clarity and customer-focused thinking we needed. Her workshops and visualizations helped us turn complex ideas into a clear, user-friendly experience. She was communicative, thoughtful, and great to work with. I absolutely recommend collaborating with her."

Tomáš Galík

Head of product, EG.D (E.ON)

"We needed to simplify our website and tweak user flows to improve conversions. Kristýna quickly understood our challenges, asked the right questions, and guided us toward a cleaner, more effective booking experience. Her communication and flexibility made the whole process smooth. I truly enjoyed this process."

Jan Katolický

OWNER of azzurro, Travel agency

"Kristýna guided me through the exploration phase of my idea, helping validate the fundamentals and the key questions I needed to prepare my MVP for potential investors. I really valued her honesty, depth of work, and ability to bring clarity to early-stage thinking. She was exactly the partner I needed at this stage."

Martin Korbel

Founder of Systems hills

"Kristýna jumped in with a clear, comprehensive process which let us fully delegate the design agenda and move faster. Her thinking is sharp, thorough, and grounded. I’d recommend her to any project that needs clarity and depth."

Nikita Lamonov

Product manager, JImmy Technologies